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The Casino Business Podcast


Sep 10, 2024

Chalkline addresses a common casino issue—lack of player data—by using sports-based Predictive Freeplay games. CEO of Chalkline Sports, Daniel Kustelski, explains how Chalkline collects provides valuable player data to casinos, drives new trips, and more in this interview with Craig Shacklett, URComped CEO.

Watch full video and learn more: https://trio360.vip/casino-innovators-chalkline-on-predictive-freeplay-games-video/

In this Innovators Interview Series: The casino industry has massive amounts of hidden gems as you dig deeper. There are endless opportunities for innovations to improve this niche area and we are looking to unveil them. We’re talking Marketing, Slot Software, Security, Hospitality, Finance, Entertainment, and more!

Topics Discussed:
– Freeplay sports at casinos
– Data collecting
– Loyalty programs at casinos
– CRM teams at casinos
– Sports books
– Million dollar freeplay challenge for Kentucky Derby
– Player card number
– Email marketing